Nearly three months after announcing her campaign for U.S. House, candidate Harriet Hageman released her first paid advertisement this week.
“Right now, the most important job Republicans have in Washington, D.C. is to stop Nancy Pelosi and the radical Democrats from destroying our country,” Hageman said in the video.
The ad focuses on the theme of “riding for the brand,” which Hageman touted in a recent guest editorial.
“When a cowboy rode for the brand, it meant they were loyal to their outfit, to the person that hired them, to the one that paid them, they gave their promise to protect the brand and fight for it as if it were their own,” said one of the cowboys featured in the ad.
The cowboy then goes on to say that U.S. Rep. Liz Cheney does not ride for the brand, but is too busy fighting against former President Donald Trump, pointing as an example to her appointment to the Jan. 6 commission investigating the events leading up to the riot at the U.S. Capitol.
“She betrayed us, she betrayed our values, she betrayed the brand,” the cowboy said.
One of Hageman’s brothers, Hugh Hageman, also appeared in the ad, hailing the fact that the Hageman family has been in Wyoming since before it was declared a state.
“Harriet has spent her career fighting for us against unelected federal bureaucrats trying to change our way of life,” he said in the ad, listing off a number of Hageman’s accomplishments.
Hageman announced her campaign for Congress in September, with an endorsement from Trump quickly following.
Cheney quickly reacted to the endorsement by posting Trump’s statement on her Twitter account, along with two words: “Bring it.”
Hageman has regularly commented on Cheney’s lack of Wyoming ties and touted her own conservative record as to why she is the best choice for the House.
Former U.S. Rep. Barbara Cubin, who represented Wyoming in Congress from 1995 to 2007, has joined about 20 current and former elected officials to back Hageman in her challenge of Cheney.
Former legislators who have endorsed her include former House Speaker Bill McIlvain, R-Cheyenne, Rep. Scott Clem, R-Gillette, Rep. Hans Hunt, R-Newcastle, former Rep. David Miller, R-Lander, Rep. Marti Halverson, R-Etna, and Rep. Teense Willford, R-Saratoga.
Current legislators who have endorsed her include Rep. John Bear, R-Gillette, Sen. Cheri Steinmetz, R-Lingle and Rep. Chip Neiman, R-Hulett.
Cheney spokesman Jeremy Adler did not immediately respond to questions about when Cheney would officially announce her re-election campaign.
