Governor Gordon Will Support New Lodging Tax to Promote Tourism

I can support it, Governor Mark Gordon said when asked if he can get behind the concept of a statewide lodging tax to fund the future of tourism.

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Bill Sniffin

January 27, 20202 min read

Wls Gov Mark Gordon45 1 scaled
(Cowboy State Daily Staff)
Photo by Walter Sprague, Newcastle Newsletter Journal

“I can support it,” Governor Mark Gordon said when asked if he can get behind the concept of a statewide lodging tax to fund the future of tourism.

Gordon was addressing the members of the Wyoming Press Association during that group’s annual meeting in Casper.

“This is an important step for the tourism industry, and I support that industry,” he said.

Tourism is the state’s second largest industry behind energy production and has more employees, 33,000, than any other industry.

Photo by Walter Sprague, Newcastle Newsletter Journal

The new lodging tax proposal contains the following items:

• New title- Wyoming Tourism Account Funding.
• Joint Appropriations Committee sponsored bill
• Imposes a 5% statewide lodging tax (3% dedicated to tourism 2% guaranteed and replaces existing 2% local option lodging tax)
• Up to additional 2% local option lodging tax can be renewed every 4 years but would be vote of governing local government (city council or county commissioners depending if city or county wide tax) instead of vote of the electorate.
• State parks overnight camping would be subject to the tax (except annual resident camping passes, state fair campgrounds and county fair campgrounds- they would all be exempt)
• 80% of the 3% that is dedicated to tourism would be deposited into the newly created tourism account and shall be spent on Wyoming Office of Tourism/Wyoming Tourism Board (subject to legislative approval before spending every year)
• Remaining 20% would be deposited into newly created tourism reserve account. (Subject to legislative approval before spending every year) No more “tipping point”
• Local option lodging tax permissible expenditures amended to include “digital content, social media, staging of events, educational materials and other tourism related objectives including those identified as likely to facilitate tourism or enhance the visitor experience”
• The Bill, if passed, effective January 1, 2021
• Thresholds for when lodging tax shifts from 90/10 to 60/30/10 updated to 2020 dollar values (nothing changes, the thresholds have always been tied to the cost of living index and so thresholds are simply updated to what they are in 2020-they remain tied to index moving forward)
• All existing local option lodging taxes stay in place until their next scheduled election.

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Bill Sniffin

Wyoming Life Columnist

Columnist, author, and journalist Bill Sniffin writes about Wyoming life on Cowboy State Daily -- the state's most-read news publication.