Survey: Gov Gordon’s Social Media Audience Less Stressed About Pandemic Than Audience Of Any Other Governor

Gordons social media audience has the lowest level of concern about the pandemic than the audience of any governor

EF
Ellen Fike

September 10, 20202 min read

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Social media followers of Gov. Mark Gordon are less stressed about the coronavirus pandemic than the followers of any other governor in the country, a recent study has declared.

Social media analysis platform StatSocial released a study on Thursday that looked the social media accounts of all 50 U.S. governors. The study concluded that audiences of Republican governors showed lower levels of stress, anxiety and isolation as a result of the pandemic than followers of Democratic governors.

Gordon’s audience (including 6,000 followers on Twitter, 24,858 on Facebook, 3,100 on Instagram and 42 on Youtube) had the lowest level of concern about the pandemic of the audience of any governor. Tennessee Gov. Bill Lee and Utah Gov. Gary Herbert (both Republicans) followed Gordon in that ranking.

Rounding out the top five least stressed audiences were those for Gov. David Ige of Hawaii and Minnesota Gov. Tim Walz, both Democrats.

StatSocial studied the audiences of all the governors in late July using a technology that analyzed more than 1.2 billion social accounts to understand influencer and trending topic audiences across more than 85,000 segments.

The most stressed audiences were mainly followers of Democratic governors, although South Dakota Gov. Kristi Noem was included in the top five ranking for anxious followers. The other four included Michigan Gov. Gretchen Whitmer, Oregon Gov. Kate Brown, Kentucky Gov. Andy Beshar and Illinois Gov. J.B. Pritzker.

The governors with the least concerned audiences when it came to just social isolation included Noem, Lee and Florida Gov. Ron DeSantis.

On the other hand, Gordon’s social media followers were considered some of the most concerned when it came to social isolation, along with Ige, Idaho Gov. Brad Little and Vermont Gov. Phil Scott.

The data also reflected topics such as which governors’ audiences were most engaged with conversations about firearms and self-defense and which were struggling the most with parenting during the pandemic.

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Ellen Fike

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